Nike Company just made a bold ass move, with a complete awareness of many “peoples” disdian for former Quarterback Kaepernicks previous stance towards the NFL and National Anthem, they decided to mount up on some brass balls and make “Americas” biggest Villain their greatest face.
Believe in something, even if it means sacrificing everything.
and former consumers are doing just that, kinda.
What in the weird porn f*** is going on here?? Let’s just forget about the homeless who may be in need, Vets walking the streets shoeless, and children with scars on their feet… no, your personal anger and misguided perception of the actual fact is obviously more important bruh. Also, put some air in that f***ing tire.
“If you were in front of a police officer, and he beat you up… why were you there?” – I can’t even…
But this article isn’t about my personal opinion of this dickheads context. I have a full Svn blog for these forms of justifications from the box dwellers of America.
I am fortunate enough to know, and understand the concepts of critical thinking. This entitles me the also unfortunate ability to understand (not agree) what special class of thought many people reside in, and why they can’t seem to walk through the unlocked and wide open door of reality.
Perspective Number One : Nike is simply applying a business model to a cause they have no real interest in exploring.
Perspective Number Two: Kaepernick never had the initial intentions of spreading awareness to police brutality. He was an already dismissed athlete then seeking to leverage his failing career to something relevant, then using that stance as defensive wall.
Perspective Number Three: Prior to the National Coverage, Kaepernick was never a voice of the minority causes, nor made any significant effort to impact the minority communities. Which again leads to him simply causing national disruption for personal gain.
Perspective Number Four: The anger at Nike is justified in that, they dismissed real heroes of America, and people that could have been both accepted and respected for their direct actions. Nike chose a face that was obviously decisive among Americans, which meant they were not interested in creating conversation, but using the division as way to attract a loyal following, and increase in sales… which would “theoretically” counter any loss in the other markets (as urban and minority communities are among the largest consumers of athletic and urban apparel.
All of which are completely understandable (again, not agreeable), but understandable enough to see a reasoning in many peoples response, no matter how weird they are.
skip to 1:29, shit’s funny.
Ignorant Perspective Number One: Nike employs a pro cop killer
Ignorant Perspective Number Two: Nike Hates Veterans.
My problem here isn’t the fact that people have a completely different perspective on what’s happening here.. My problem isn’t the fact that they hate Colin Kaepernick, because honestly… I don’t really like his ass either, to take it even further, I don’t even agree with Nike placing him as the face of their campaign… but will I burn my Nike gear for it? PHUCKIN NO!! I look way too damn fly in that shit. But let’s get back to my perspective… here’s mine;
Everytime I see Kaepernicks face now, I’m only further reminded of something… you know, whether or not he jump on the back of something for the sake of his own career… what he jumped on was something already so powerful in feeling, and emotion, and pain, and loss… that it over-shadowed for “many of us” those little nuances everything is burning their apparel over.
You know what constantly sits in the back of my head? How I sat at my computer, crying more than I ever have in over a decade… I cried more than the loss of some of my closet family… because that’s what I felt like I was losing, and it felt like it was being done so frequently, inappropriately, publicly, and many times without fair or proper justice… REGARDLESS of the crime that was or was not committed. Yo, that shit hurt, and no one in real power cared to step forward. The families were forgotten, and people became so insensitive to death and loss, that we had to began rationalizing other reasoning for it happening. When you mourn a life loss, you’re only concern is wanting to ensure you never have to mourn another.
Now I went completely off topic, but it was still on point 🙂
No, Nikes move to sponsor Kaepernick was NOT official. Had they done a series, sat down with him, and other people in the community, as well as those who view his actions as disrespectful, and create a forum for discussion… now that would have been golden. Obviously a slogan that doesn’t pretty much spit in the face of one side in an effort to swoop the other. They would have gained the respect and support of everyone, creating a positive image around their brand without have to go Trump-like in their movement.
I’m definitely rocking my Nike and J’s tonight to the gym, #burnyournikes ?? You got me phuuucked up.
Side note… I want to believe Nikes corporate and executives are a bunch of free minded free spirited freedom fighters, and despise the injustices done towards blacks and minorities, and this is not at all about profits, or sales… they simply just want to give a large F*** YOU to the bigots and hypocrites. I just can’t see that as being the case.